Kiehl’s – YAWA Save our Rare Earth Campaign : Why should you go camping?

Yayasan Anak Warisan Alam (YAWA) is a local youth organization commited to saving the environment and our heritage. Kiehl’s recently launched their Rare Earth skincare line and opened up their new store in Bangsar Shopping Centre (Ground Floor, New Wing near British India) so it was an opportune time to contribute to YAWA’s Bio-Diversity Eco-camp.

Launched on 29 September 2009 the site was set up like a campsite albeit very comfy one in the middle of a mall 🙂 I was very taken in by the 2 young people playing Congkak – a traditional game – It makes me want to get out my congkak board and dust it down. Does anyone play congkak anymore?

It was a pretty informal affair especially as Kiehl’s is such a relaxed brand so after a couple of very short sweet speeches and a video with brief quotes from some local celebrities as to why you should go camping, it was all over.

And there were tons of celebrities present that afternoon, some of whom I recognized, most of whom I did not 😛 Daphne Iking came with her adorable daughter Isobel, crew from the 8TV Quickie, Aishah Sinclair, Jaclyn Victor, Zainal Abidin, Serena C of MixFM see if you can spot them below.

Now they didn’t ask me, but why should you go camping? PB tells you why:-

You should go camping because when you have kids and they ask you what “sleeping under the stars” mean you can tell them it means sleeping in a little polyester tent with no air-conditioning so your breath condenses and drips onto you as you sleep. You sleep under the trees while you listen to the crickets chirp and worry about getting malaria from mosquito bites. But you cannot take them camping anymore because all the trees are now gone! So that’s why you should go camping – to preserve the memories for your future generation!

LOL… on a more serious note, its great fun to be outdoors, away from the creature comforts of home and man made fun found in electronic games and on the computer. It gives you better appreciation for what we have and what our earth has to go through in particular with the recent Typhoon Ketsana in the Phillippines and Cambodia, Tsunami in the American Samoa and Earthquake in Sumatra.

I felt the earthquake on Wednesday evening – did you? I felt my chair vibrate and thought I was dizzy from low blood sugar levels, until I saw the water in my glass slosh from side to side. It was surreal and very scary. That was just a tremor. I dread to think what would happen if an earthquake actually hit right here in KL.

If you’re interested in the Yawa Bio-Diversity Eco-camp, its on Nov 13-15 2009, and is open to participatants aged between 10 and 17 years old. Contact YAWA at 03 7727 5592 if you’re interested. If I qualified, I would be!

Stay beautiful,

Paris B