I learnt something very interesting when I attended a L’Occitane Immortelle Brightening workshop a little while ago. I learnt that the Immortelle flower, which is a little bright yellow flower that grows on the Mediterranean island of Corsica is used in cooking there. Cooking! I’m afraid culinary factoids stay in my head longer than any beauty facts I may come across 😛 Sorry.
But the flower is called Immortelle because it doesn’t fade even after being plucked, and the oils derived from it is found to increase skin elasticity and healing wounds and scrapes. If you are as enthralled with tv and movie productions about ancient times, you could just imagine someone hunting down this bright yellow flower to make a poultice for a wound, couldn’t you? No? Ok, just me then 😛 Yes, I have a wild imagination.
But poultices, wounds and cooking aside, the brand most famous for using the Immortelle flower oils in their skincare range is probably L’Occitane. I know that the L’Occitane Immortelle range (in the deep blue packaging) is very popular with many people who want something anti-aging, but I’m also told that it is more suitable for those with drier skin. I haven’t used their creams and potions but one of the earlier skincare product I’d used from L’Occitane was the Immortelle Foaming Cleanser. I really liked it!
Well if you didn’t already know, L’Occitane has an Immortelle Brightening skincare range which is targeted (you guessed it!) at helping you get more radiant skin. What can I say, its the 1st quarter of the year here in Asia and whitening/brightening products get top billing. 3 new items have been introduced to the range and I’ll run them down quickly for you.