As consumers, we are almost daily bombarded with news of what’s new in the market, be it a new restaurant, a new gadget or, in keeping with the theme of my blog, a new cosmetic brand or product. Do you sometimes feel overwhelmed? I do! 😯
Every other week sees the launch of a new product, a revamp of an existing product, and sometimes, a new brand attempts to break into the already saturated cosmetics market. Every now and then, I receive pitches from random brands, many of which I’ve never heard or read of before, asking if I’m willing to try their new brand/product. I am always a little hesitant to though, and I usually do very intensive research before I even decide if I want to. That said, for me, this is true whether or not I blog or as a consumer. Its something I’ve been doing.
But what I’m curious about is how much research you do, if you do any at all, into a new brand or product before you take the leap of faith and buy or try it? What are things you look for?