We hear of cosmetics collaborations all the time these days, but how often do you hear of a cosmetic collaboration with a … water company? Riiight. Not just any water, mind you. This is the Icelandic Glacial Water company, where the source of the bottled water comes from Iceland’s Ölfus Spring, one of nature’s largest natural springs where the water has been filtered through volcanic rock. The key distinction of this water, other than the fact that its one of the purest in the world, is the high alkaline content with a PH8.4 apparently. And how is this relevant? Apparently, alkaline water is good for us, to balance the acidity of our skins.
Interestingly, I recently met someone who told me about a home filtration device that makes the water alkaline and that drinking this water is supposedly better for health. I can’t say I’m not intrigued by this, especially coming on the heels of the Diorsnow range of skincare infused with Icelandic Glacial Water. Funny how all this bits of trivia I collect assemble into something coherent at the end of the day 😀
The 2012 version of the Diorsnow skincare range contains Icelandic Glacial Water with its alkaline goodness that is said to be better for our skin. Combining the water with the Diorsnow technology, the results are supposed to be clearer more translucent, radiant complexion. Wow. I’ve got some pictures below as well, of the Diorsnow makeup range which, as the name implies is shimmery and icey in design and feel. A very pretty ethereal type collection.