In recent years, I’ve noticed a significant shift by brands towards favouring matte lipsticks. This leaves me conflicted because I want to do these new products justice, yet matte lipsticks are not my personal choice nor preference. I am all about a creamy lip with a slight gloss. So, when I spotted the new Chanel Rouge Allure Velvet Extreme, I almost recoiled in horror.
Not content with a mere matte lipstick, as found in their Rouge Allure Velvet range, Chanel has upped the ante, and introduced an INTENSE MATTE lipstick!
After my initial look of disbelief, I did deign to try these to see just how much more intense a matte lipstick can be. I must confess that while I do not wear matte lipstick at the best of times, if I do wear one, it is inevitably the Chanel Rouge Allure Velvet.
I first discovered them about 5 years ago, and they are the only matte lip products I will wear for the simple reason, they are lightweight and not drying. They also come in beautiful opaque shades that are incredibly flattering.
So I had a very valid concern with the Rouge Allure Velvet Extreme – does extreme, intense matte come with extreme, intense drying effects? 😛