Bold and intense, the Chanel Rouge Allure Ink Fusion Intense Matte Lip Color feels like second-skin on lips

I’m not a fan of matte lipstick, and especially not of matte liquid lipstick. It is a trend that I wish would fade away, but it doesn’t seem to be. The next best thing therefore is for me to find a formula that is comfortable and flattering. For me, that formula is the Chanel Rouge Allure Ink.

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I’m still thoroughly enjoying using it because it fits right in with the matte lip trend, yet feels so comfortable on. Naturally therefore when I got wind of the new Chanel Rouge Allure Ink Fusion matte liquid lip colour, my interest was piqued.

Chanel Rouge Allure Ink Fusion – Second-skin Intense Matte Liquid Lip Color

There are 2 things you will notice about the Chanel Rouge Allure Ink Fusion – the intense matte formula and the indelible hold.

While I enjoyed the Rouge Allure Ink because it wasn’t too matte, the Rouge Allure Ink Fusion is obviously a matte formula that satisfies the demand for ultra-matte lip colours. It is a look that continues to be on trend, and Chanel addresses this, and then gives it a winning formula.

If you love matte lipstick, you must get yourself one, simply because the matte texture makes lips look so velvety and lush. I am not a fan of the look myself, but the sight of the velvety lip colour almost won me over LOL 😀

If you’re concerned about your lipstick smudging, shifting or fading through the day, then fret not, for the Rouge Allure Ink Fusion stays put. I do find that it will still mark cups if you’re drinking, but it doesn’t transfer on skin so it’s a nice kiss-proof formula 😉

Unlike most ultra-matte lipsticks in its category, I find it lightweight on lips. It s easy to apply, with beautiful, bold intense colour. The wand is easy to control, and to apply colour, and the tip is precise enough, for you to get a defined outline.

As the name suggests, it does feel like second-skin, in that it feels like nothing on. It is that comfortable!

Bold, intense colour flatters most skin tones

There are 12 new shades available in the Chanel Rouge Allure Ink Fusion range. You will notice the packaging, because the tube looks more matte, with a frosted finish, and the cap is similarly matte.

I am however, in love with the colours!

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I swatched these directly using the applicator, using just 1 swipe. While the brighter shades of pink and red dominate, I think there is enough variety to keep people interested in what’s on offer.

The sponge-tipped applicator is easy to control, and I find that you only need a thin layer of colour. My suggestion is to start with a thin layer, then build it up. You will find that even a thin layer of colour is sufficient, depending on how bold you like your lip colours.

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A little drying on lips

Due to the ultra-matte formula, I was expecting it to be a little drying, so I wasn’t too surprised that it was. I must say however, that I am sensitive to dryness on lips, as I prefer a more moisturizing formula, so I might notice it more than others.

However, I believe that if you are comfortable wearing most matte liquid lipstick formula in the market, then the Chanel Rouge Allure Ink Fusion will feel like nothing on, which is a good thing!

Like most matte lipstick, it is crucial that you prep your lips before applying. Ensure you don’t have flaky skin, or it will catch and look unflattering. So, make sure your lips are smooth and moisturized, and you should end up with lovely velvety soft lips 🙂

Despite the slight drying feeling, what I particularly appreciated about the Chanel Rouge Allure Ink Fusion is that it didn’t settle into lip lines, nor did it cause my lips to pucker up and flake, the way some drying lip colours do. My lips felt comfortable, and the colour looked even and smooth. It just felt a little dry.

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802 Beige Naturel is the lightest, most ‘nude’ lip colour available in the range. In the tube, it looks like a pale, light beige that doesn’t catch my eye. On my lips, it does blot it out a little, but there is enough of a hint of pink that it doesn’t make me look like I’m ill. It is however, best paired with a bold eye look.

812 Rose Rouge is a lovely bright rose-red that brightens up the complexion almost immediately! It isn’t as bold as True Red, but has a playful, youthful pink undertone that I find very flattering. You can also see the velvety matte texture that I mean, in the picture above.

The Chanel Rouge Allure Ink Fusion isn’t a lip colour that reflects shine, but it is alluring in its way, drawing you in with the bold intense colour, and matte velvety texture, making lips look pillowy in their full softness.

How is Chanel Rouge Allure Ink Fusion different from Rouge Allure Ink?

For me, I find the Rouge Allure Ink Fusion bolder and more intense in colour as compared to the Rouge Allure Ink.

RELATED READING: If I were to pick just one matte liquid lipstick, the Rouge Allure Ink is the only one I’d wear! READ HERE

The Rouge Allure Ink Fusion is also more opaque in colour, and far more matte in finish. For this reason, I also find it a touch more drying.

While both formula are featherlight on lips, to be practically weightless, I do find that the Rouge Allure Ink Fusion feels just that bit heavier on my lips. Granted, it isn’t that noticeable to most, but if you apply them side by side, you do feel it.

My personal choice will still be the Rouge Allure Ink. I have the original 6 shades, and I still happily wear them today. They aren’t the longest lasting lip colours, they aren’t full on matte. But they are comfortable, they are on-trend, and importantly, they look good.

But if you found the Rouge Allure Ink lacking in any way, then the Rouge Allure Ink Fusion is the one for you – bold, intense, featherlight, budge-proof and ultra-matte. It doesn’t get better than this 😀

IN A NUTSHELL

The Chanel Rouge Allure Ink Fusion intense matte liquid lip colour is a new range of matte liquid lipstick. The texture is very light on lips, promising to feel like second-skin. The colours are bold and intense and opaque on lips. The sponge tip applicator is easy to use and precise, and the formula is budge-proof on lips. It will mark cups but it doesn’t kiss off. I do find it a touch drying, although it does not settle into lip lines, nor does it cause you lips to pucker. The finish is like that of velvet – lush and plumped lips. Perfect for those who love matte liquid lip colours.

PROS:
Lightweight formula and texture
Does not settle into lines nor cause lips to pucker and crack
Velvety matte finish on lips
Bold, intense colour
Flattering selection of colours

CONS:
Can feel a little drying

WHO WILL LIKE THIS: Anyone who likes very matte lip colours with bold, intense colours, Anyone who wants a matte lip colour that feels comfortable on lips without cracking

PRICE: RM138 | £31

WHERE TO BUY: Chanel beauty boutiques and counters

Have you tried the Chanel Rouge Allure Ink Fusion lip colours? Are you a fan of matte lip colours?

I’m still not a big fan of matte lip colours and textures, but I can understand why people like them. It can be very flattering and the colours tend to be more intense and last longer. But my preference lies with the Rouge Allure Ink 🙂

Paris B

This post was made possible with loan products from Chanel Malaysia for swatching purposes

Disclosure: Featured service was a media trial by the brand for consideration. Our commitment is to honesty and fairness. For review guidelines please read the disclaimer.