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Home » New on shelves » Kanebo Blanchir Brightening line – an overall review

Kanebo Blanchir Brightening line – an overall review

July 27, 2007 Paris B 7 Comments

blanchir
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The Kanebo Blanchir skincare line is marketed as a medicated whitening line. The medicated part of it is, I would assume, related to its skin whitening properties. However, Kanebo is quite careful not to highlight it as a “whitening” line but more of a “brightening” line of skincare. They don’t profess to whiten the skin, but instead, aim to make the skin more even toned and translucent. In my view, that is far better than walking around with a white face.

According to the little bit of English on the site, this is the write up about Blanchir:

The Medicated Whitening Skincare Brand, BLANCHIR is compounded with oriental plants “Firethorn”.
It protects skin from intensity of the sun and ultraviolet rays that can cause spots and freckles, and it keeps the skin healthy.

The packaging is red, in line with the key ingredient used in this line of skincare, called the kakyoku berry or Firethorn berry, which is said to be favoured by the legendary Chinese beauty Yang Kwei-Fei. I got curious about this miracle berry, so I checked it out online.

Kakyoku firethorn berry
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The Kakyoku or Firethorn berries are little bright red berries that grow on a thorny bush. These berries are edible when cooked, although supposed to be very bitter. Some sites say that the Chinese have been taking this for centuries as a herb, but more for beauty purposes than medicinal. I’m not quite sure how true that is.

I have been using the products from this line quite exclusively for about a month now, to test it out. An overall review gives this line a rating of 4.5 out of 5. I’ve found that my skin responds well to this brand and is smoother and more even toned. Some of my acne scars have lightened somewhat and some recent dark marks caused by acne too have lightened. My skin feels more moisturised and overall, looks better than it was before. I have freckles on my cheeks that are quite dark. I don’t think anything can fade those, but they haven’t been as noticable.

I cannot vouch for its whitening properties because as I said, it isn’t meant to whiten so much as brighten. In any event, I am naturally quite fair so any whiter and I would be a ghost. Hehe… But in all seriousness, I can’t see myself getting any “whiter” than I already am. However, there is a discernable brightening effect, in that my skin does not appear to be as dull as it was previously.

From the Japanese Blanchir site, I extracted a picture of what I think are some of the ingredients used in this line of skincare.

blanchir2
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I can’t recognise anything except the kakyoku berry and erm… a carrot? I’m not quite sure what a carrot is doing in there, but I guess something works.

On a previous occasion, Tine of Beautyholics Anonymous wrote about her experience with this line of skincare. She also mentioned that in Japan, this line is sold in drugstores! I’ve never been to Japan but she has, so I’ll take her word for it. 🙂 All that said, a quick calculation from the Yen price to RM tells me the pricing is approximately the same and might even be cheaper here in Malaysia. The girls at the Kanebo salon tell me the Japanese ladies here in Malaysia buy many of their products here even though they go back to Japan often, because it sometimes works out cheaper for them here.In Malaysia, Kanebo Blanchir products are available from all Kanebo counters in department stores. Price wise, I’d say they are in the mid-high price range as prices of the products range from RM125 upwards.

In the coming week, I will be writing a series of reviews on the different products I use and have used from the Kanebo Blanchir line, so if you are interested in trying this line out, do look out for the reviews soon.

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7 Insightful comments ... Read or JOIN THE DISCUSSION

About Paris B

Paris B is a 40-something beauty and skincare enthusiast with a practical and very critical view of beauty products and the world of beauty. Her mission on My Women Stuff is to deliver clear, honest reviews and facilitate discussions about beauty trends and life, tempered with a healthy dose of humour. Let the buyer's remorse be ours not yours! When not testing the newest skincare creams and lotions, or playing with makeup, find her testing her culinary skills in the kitchen at Chez PB. Read more about us here or leave a comment below or connect with us on social media at Instagram, Facebook and Twitter!

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7 comments ... Read or JOIN THE DISCUSSION

  1. Tine says

    July 27, 2007 at 10:54 am

    Yep, this is available in drugstores in Japan, e.g. Matsumoto Kiyoshi. Sometimes they aren’t even placed on shelves, but on buckets on the floor to show that they’re items on sale! Funny how it’s so hyped up here.
    The girls at the Kanebo salon and Parkson will almost always try to steer you towards the Sensai range, than the Blanchir range, as the Sensai ones are more expensive. That’s based on my experience with them anyway.
    I’ve been told that the Blanchir’s more catered to younger and dry skin. Don’t know how true that is though, given that I’ve not tried it out yet.

    PB says: sigh… what wouldn’t I give to go to Japan just to visit their drugstores?! LOL… I agree they try to push Sensai but I usually just ignore them. I’ve found Blanchir to be great and I’m no spring chicken! 🙂

    Reply
  2. M'sian in Jpn says

    September 15, 2007 at 8:39 pm

    I just bought two Blanchir product , the Clear Conditioner and Clay Wash Conditioner . Then I decided to do some research online for these product info ( because I can’t read any Japanese info on the bottles !) when I stumbled on your reviews .
    Thanks for reinforcing my belief that I just bought two great products 🙂
    And I just want to add my cents worth that this Blanchir line (I can’t vouch for other Kanebo products)is much cheaper in Japan compared to Malaysia.
    Here’s the retail price I got in Japan:
    Clear Conditioner : RM144
    Clay Wash : RM90
    And after 30% discount (some drugstores here seem to regularly hold 30% sales for some brands, including this one )
    So total price I paid , taa dah …
    Clear Conditioner : RM107
    Clay Wash : RM66
    So the common belief that Japan is expensive is not always true. If you have the time and patience to look for good deals, many things could be cheaper than in M’sia.

    PB says: That is good to know! At least now I know where to get my skincare cheap in Japan. Wish I could get over there some time.

    Reply
  3. Gemma Alicia C. Ocampo says

    February 7, 2010 at 6:14 pm

    I have used Kanebo Luster and Kanebo Whitening Blanchir & for me its effective. It brithened up my face and removed my dark spots. 1 bottle of 100ml goes as far as 6 months and in the Philippines it cost around 2300 Pesos that would be 49$. I love this product!!!

    Reply
    • Myka says

      May 29, 2013 at 9:39 pm

      Where in Manila is it available ? Eager to try whitening blanchir

      Reply

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My Women Stuff by Paris B

Welcome to My Women Stuff, a beauty blog based in Malaysia, written by veteran blogger, Paris B. What you can expect is honesty, critical views & a healthy dose of shared life lessons sprinkled amongst beauty product reviews. What you shouldn't expect is a page filled with unnecessary narcissistic photos. MWS is a blog for those who love to read, because we love to write! Read More about MWS and Paris B

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