I shared this picture on Instagram last week, where I proclaimed this to be among my least favourite liquid foundations. If I have a Top 8 liquid foundation list, this one falls in my Bottom 8 foundation list. Ok, I lie I don’t have a Bottom 8 (although if I think hard enough, I might be able to pick them out) but if I had that list, this would be down there at No. 7.
But the abysmal performance of the foundation aside, what interested me were the comments I received. Those who had tried this foundation (so popular at one time, and which I hear, is making a comeback – WHY?!) agreed with me that it was heavy and greasy with no wow factor. But many were in agreement with the fact that as a brand, they tended to be disappointed with Benefit Cosmetics.
Naturally, that started me thinking. Is there a brand that consistently disappoints you with their products? Do you notice that trend, or are you liable to find hits and misses in all brands equally?
In the case of Benefit Cosmetics, I realised that although I used to wax lyrical about their box blushes and their cream eyeshadow (Skinny Jeans is still a fave colour although it’s dried out and been tossed) there is very little else I’ve used from the brand that merits my consideration.
I used to buy Benefit from their website whenever there was a sale, and share the purchase with friends to get free shipping. It was worth it then, because it’s overpriced at our counters (and still remains so) But then I realised that other than the 2 items I mentioned above, nothing else from the brand really grabbed me or impressed me enough to keep trying. This foundation was bought at the height of its hype and it dashed my expectations on the cold hard rocks of reality that it wasn’t a good foundation at all. At RM135 (then) I could have topped up just RM15 and bought a Diorskin Nude which is fabulous!
So therein lay the problem. As a brand, Benefit Cosmetics has cute packaging, quirky and catchy names and what seems at the first glance, to be an innovative/interesting product. They know how to use online hype to drive their sales and they are masters at using social media, bloggers and vloggers to push that hype for a new product. I noticed this with the It’s Real eyeliner last year and this year, the marketing for the Roller Lash is everywhere. You can’t move for having a close up eye with an apparently non-curler-curled lash staring in your face (don’t believe everything you see on Social Media, kids!).
But strip all the marketing and hype aside, and I find the products fairly mediocre. Even the blushes are, I’d agree average for the price. In fact, in recent years, while the prices of the blushes are kept constant, it turned out that they’re reducing the quantity in each box. Sneaky? Yes. Locally, I find it very hard to justify the price of Benefit simply because it’s priced too close to high end brands and honestly, I’d rather pay a little extra for a luxury brand.
But you know, Benefit isn’t a brand that consistently disappoints me. Strange as it may seem, the brand that has failed to blow me away is actually Burberry Beauty. I love the idea of the brand and I actually have a soft spot for the fashion side, Anglophile that I am. I also know that many people love their products.
But personally, everything I’ve tried from Burberry Beauty has been just average. Yes, their blush is nice…. but the pricetag is a bit too rich for my tastes. The eyeshadow quads have not impressed me at all. I tried one, and it left me feeling so bland, I have not tried another despite being swayed. After the 1 lipstick I owned turned after just a few months, I’ve stayed away from their lipsticks. Their liquid foundation leaves my skin like an oil slick. I suppose I’m extra harsh on them because they are a luxury brand with hefty pricetags and at this sort of price point, I expect a much higher standard of quality. But it’s not been the case in my experience.
That said, this is just my view. I’m open to trying most brands, but there are very few that consistently blow my mind. In fact, I’d safely say that there is none for me LOL! 😀 OK wait, I lie. Guerlain does often blow my mind 😀
Do you have a brand that consistently disappoints you with their products? Do you find yourself prejudiced the next time you try something new from it?
I admit I will be prejudiced. I try to keep an open mind, but hey, I’m human and you know, once bitten, twice shy! What about you? Is there a brand you keep trying and trying but just doesn’t wow you?