Why it is called a cruise line of shoes?

I pulled this off Gucci’s site. I can’t link it as its flash based. But this is Gucci’s Cruise line of shoes. I don’t quite get it, honestly. Why is this line called the Cruise line? Is it because women wear them when they go on cruises? I can’t honestly see myself prancing around in 3 inch stilettos on a cruise ship, no matter how big or how stable they tell you it is.

That said, I think some of the shoes actually look pretty good. Take the one in the middle for example. I can so see myself wearing them. Not on a cruise however, but maybe while cruising the streets. I can’t imagine I’d be able to walk in them very long anyway.

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